Derek Haines

Derek is an experienced English teacher, writer, and author with a passion for grammar, creative writing, and all forms of publishing. He also enjoys experimenting with technology and tools for writers.

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Help Readers Discover Your Books With SEO basics

SEO For Authors To Help Readers Discover Your Writing

SEO for authors sounds technical. But the basics of SEO (search engine optimization) are relatively easy to understand. Let’s look at how you can use it to help attract more book buyers. Search engines are like huge digital libraries. They categorize and index web pages on the Internet and then suggest the most relevant pages…

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Personal Branding For Authors

Personal Branding For Authors Is The Top Promotion Tool

What is personal branding for authors? When you hear the word “branding,” you probably associate it with well-known brands like Apple, Coca-Cola, McDonald’s, Nike, Toyota, and Sony. These are great examples of iconic corporate branding. Their logos are the pillar of their marketing strategy, and consumers instantly recognize them as almost a trademark of quality…

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