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The Self-Publishing Train Wreck Is Upon Us

The Self-Publishing Train Wreck Is Upon Us – It’s Been Coming

Self-publishing is evolving and suffering from growing pains. But in some ways, self-publishing was always a train wreck waiting to happen. Although there has been no crashing noise and screaming sirens as yet, all the signs point to the fact that self-publishing is losing its steam. In recent and not-so-recent times, several signals have turned…

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Change Your Cover

Do You Need To Change Your Book Cover To Get Sales?

If you are self-publishing, should you change the cover of your book? Or do you have different cover versions for each of your online retailers? From a book marketing perspective, having a range of book covers creates opportunities. You can discover which version of your book’s cover attracts the most attention and, therefore, potential book…

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Does Book Promotion Work

Does Book Promotion And Marketing Work For Self-Publishers?

Does book promotion and marketing work? Yes, because the alternative is no book promotion, which naturally doesn’t work. Measuring the results of book promotion and marketing is a very inexact science. You will be disappointed if your measure of success is 1,000’s of immediate overnight book sales. Promotion is a long-term project and requires patience…

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Scam Agents and Publishing Sharks

New Authors Beware Of Scam Agents And Publishing Sharks

Beware of expensive vanity publishers and scam agents who prey on new authors. Publishing a book today is easy with free online self-publishing services. Some are not entirely free, but most are very cheap. However, this low-cost simplicity has made it a goldmine for shady agents and predatory publishers to mislead new authors trying to…

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Spend Wisely To Promote Your Book

Do You Spend Money On Book Marketing To Promote Your Books?

Every business, whether large, small, or sideline, has expenses. One of the essential costs for authors and publishers is to spend money on book marketing. The only problem is deciding how to spend your money wisely to promote your book. It doesn’t need to be a hefty sum. But relying on success coming to you for…

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Exclusivity Or Open Publishing

Smashwords vs Amazon KDP Select Exclusive Self-Publishing

There is a lot of discussion about Smashwords vs. Amazon KDP Select exclusivity, especially among indie authors. A blog post by Mark Coker from Smashwords sparked a debate about the pros and cons of open publishing versus Amazon KDP Select exclusivity. It is well worth reading and especially the comments on his post. Amazon exclusivity…

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