Whether you are a blogger or an author, or both, you continuously need to research and select suitable keywords.
While the Google Keyword Tool is the choice of many, you need to have an Adwords account to be able to use it.
But Google Adwords is for advertisers who use it to assign keywords to the Google Keyword Planner for their campaign ad groups.
If you are an author and blogger, going to all the trouble of signing up for an account, including your billing information, is not worth the effort.
Start your keyword search with Google
However, there are many free Google keyword research tool alternatives that you can use to find keywords for the articles you write.
Or for the Amazon keywords that you need to add to your books and Kindle ebooks when you publish.
Authors should continue to research keywords even after you have published your book. This is because improving them can help increase sales.
You can use Google Search to find associated keywords to help you with your search engine optimization (SEO).
All you need to do is type in your search term and hit enter.
But it really only shows you the number of results.
But if you scroll down to the bottom of the page below the search results, you will find a short list of keywords that are associated or related to your seed keyword. These suggestions are really little gold nuggets.
Pay careful attention to the plural and singular versions of search phrases.
Now you can start to build a list of new keywords and keyword phrases from the suggestions. If you click one of them, you will get eight more related long-tail keywords.
Amazon keyword search
For authors, you can do a similar search for keyword phrases on Amazon. But it works a little differently to Google.
You need to start by going to Books, and then type a word in the search bar.
As you type, a list of phrases that have been used by Amazon shoppers will appear.
You should do the same again, but this time, selecting the Kindle store in the search field.
By using Google and Amazon, you can put together a solid list of solid keyword suggestions.
The advantage is that you know that real people used these search terms.
But there are far better tools than simple search engine input that you can use.
6 Free Google keyword tool alternatives
Ubersuggest is a fantastic free keyword tool.
It uses data from Google Keyword Planner, and Google Suggest to give you hundreds of terrific keyword suggestions.
For each word, it gives you search volume, cost per click, and keyword competition.
I used the word, roses, for my seed keyword, and here is a scrolling list of only some of the results. It returned 798 in total.
Then if you hover over the small graph icons, there is even more information.
The first graph gives you the number of average monthly searches.
The second graph gives you the number of clicks.
If you are looking for keyword planner alternatives, that is a lot of data from a free keyword tool.
Update: Ubersuggest has changed a lot since it was acquired by Neil Patel and is now much more than just keywords.
It is now a free SEO management tool that includes a site audit, your backlinks, and ranking keywords.
It uses data from Google Search Console as well as its own scrapers. It is a great free alternative to a paid tool such as Semrush or Ahrefs.
Keyword Pro is a quick and easy keyword search tool.
It is a handy SEO tool that gives you a lot of keyword ideas for free and presents the choices in a range of different views.
It presents a whole range of keyword ideas in a mind map format.
You might add this one to your list of keywords research tools.
3. LSI Graph
LSI Graph uses Latent Semantic Indexing (LSI). Another expression for LSI is a long-tail keyword.
In other words, it finds words that are related to your seed keyword to help you with your content strategy.
There is a daily limit on the number of searches you can do. But it is still a very useful tool as it gives you a long list of keyword ideas you can scroll through.
4. KW Finder
KW Finder is limited to 2 daily searches for free, but the information is very useful.
Especially that it gives you a keyword difficulty score. A very high score means that it will be very hard to rank for that keyword.
You would normally only get this information from a premium SEO suite. So this is value plus for free.
Soolve is a fun way to search for keywords.
It is a keyword search tool, free of course, that looks like Google, but it finds words from lots of different places.
Again, there is Amazon but also Wikipedia, Answers, and Bing.
Just add your word and let it populate each source.
6. Google Trends
Google Trends is very popular and is most useful for finding current trending search phrases that were used to answer the public.
It is free, and there is no limit on the number of searches you can do.
The results are separated into two categories. Related topics and related queries. Both can give you some good ideas for keywords.
Do you have a lot of books on Amazon?
If you want to fast track and refine your keyword research with real-time Amazon data, you might want to investigate Publisher Rocket.
It is a pro tool to help you find and select the best Amazon book keywords and categories.
You can access the entire real-time Amazon database to find the best seven keywords and two book categories for all your titles.
It also gives you access to competition analysis and daily and monthly sales.
If you are an author and you always need to add or improve your seven Amazon book keywords.
You could consider adding the free tools I have listed above to your bookmarks to help you.
They will help you find better words and phrases that are vital in helping book buyers find your books using Amazon search.
If you are blogging a few times a month, using these tools will help your articles rank much better.
It takes away a bit of the guesswork in trying to find a logical search phrase to add to your title and meta description.
However, if you are trying to monetize your blog, or you are already making a little money from blogging, it is much better to use pro SEO tools.
To get pages, posts, and articles to rank high and quickly, you need much more up to date competitive information to work with.
You need tools to search competitors ranking keywords. You also need to investigate related keywords on high ranking pages and then pull the data for content creation.
You will only find these types of tools if you use a premium SEO suite such as Semrush, Majestic, or Ahrefs.
I chose Semrush and haven’t looked back since I started using it.
It has helped me triple my organic traffic and increased my number of top three ranking pages by tenfold. It’s certainly not cheap, but it absolutely pays its way every month.
If you are using Adwords to promote your blog or even your books, then you will have access to the Google Keyword Tool and Planner. So you should use these tools to their full capacity.
In the end, it about choosing the best way for you to find keywords that suit your needs.
No matter what you are doing, if you want to succeed online, you always need to find good, better, and the best keywords to promote your product or service.