Derek Haines

English teacher, writer, and author. Passionate about grammar, creative writing, and self-publishing. Always exploring new tools and tech to help writers succeed.

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Marketing Tips For Self Published Authors

10 Tips On Book Marketing For New Self-Published Authors

Book marketing for self-published authors is challenging, hard work, time-consuming, and can even be dispiriting. Self-publishing is no longer a new phenomenon; it is now an integral part of the publishing industry. However, one component remains a stumbling block – getting your books to sell. If that’s not enough, marketing can also be expensive. Self-publishing…

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Self Publishing vs traditional publishing

The Differences Between Self-Publishing vs Traditional Publishing For Authors

The bad news bears are always loud in their opinions when comparing self-publishing vs traditional publishing. It usually reads that traditionally published books are winning the publishing war and dominating market share against ebooks, especially over self-published ebooks. While rarely newsworthy, these opinion articles are frequent. They all beat a similar drum that the self-published…

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Do Facebook Ads Help Sell Books

Do Facebook Ads For Books Help You Sell More Books?

Does Facebook Ads for books guarantee more book sales? Over the years, I’ve used Facebook promotion a lot. I started with Facebook pay-per-click ads for my teaching business, and it was reasonably successful in attracting new local clients over the long term. But when it comes to using Facebook Ads for books to help sales, I…

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ebook pricing

The Difference Between Ebook Pricing In The US and UK

Ebooks have forever changed reading and book buying. Yet, unlike print books, ebook pricing remains a variable factor. Ebooks have no one-size-fits-all price point, especially between US and UK readers. Authors should consider various factors to strike the right balance between perceived value and their royalty earnings. Understanding reader expectations of price is crucial, as…

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KDP Pay-Per-Click Advertising

Amazon KDP PPC Advertising Is Quite Awful, Yet Very Useful

Amazon KDP Pay Per Click Advertising should be a lot better for the money you pay If you are enrolled in Amazon KDP Select, you will have access to Amazon’s Ad Campaigns. This allows authors and publishers to advertise their individual books on related popular and best-selling Amazon book pages. This, indeed, is a great opportunity.…

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