You have access to lots of tools that can help your ebook and book sales by using Kindle keywords and categories.
You might think that there is some magical secret that every self-published author needs to know to get sales.
But you can do basic keyword research without an Amazon Kindle keywords tool. There is no mystery or magic to adding keywords and categories to any Amazon product to improve your search results and selling on Amazon.
The truth is that Kindle ebook keywords are easy to find, use, and implement for your ebook. But yes, some keyword tools can do a better job for you.
Select the best Amazon Kindle keywords and categories
It is the most vital step in helping you to sell your ebooks.
There is no magical secret formula for doing Amazon keyword research.
KDP even gives instructions about getting your book title into additional Amazon categories on the Kindle Store.
In addition, there is an in-built Amazon keyword research tool for you to use.
Amazon Search is a basic Kindle keyword analyzer that is quite useful for finding long-tail keyword ideas.
As you know, when you list your ebook on Kindle, you can only choose two categories.
But do you know that you can get your book into more KDP categories to help readers find your book?
You can do it by carefully selecting extra categories to add to your book.
Like anything listed on Amazon, optimizing your product pages is key to getting more sales.
Let’s start by helping you find great categories and seven relevant keywords for your ebook.
The free method to choose Amazon Kindle keywords
You need to know how to discover what words people use when they are searching Amazon for things (ebooks and books) to buy.
Amazon’s search engine is by far the most efficient way to sell anything on Amazon.
Let’s say your book is about vampires, so of course, you have this as your seed keyword.
But would people who are looking for a vampire book to read search by using the word vampire? Not necessarily. So how can you find out what they might use?
You can find real Amazon keyword search terms that Amazon suggests by using its search box.
These are terms that real shoppers have used when looking to buy a product. In this case, a new vampire book or ebook.
The image above shows the phrases, or in keyword speak, long-tail keywords, people have used on Amazon to find vampire books.
Long-tail keywords are always more than one word and often three or four. You can use these word phrases for each of your Amazon keywords.
Now select one or two of the suggestions from the drop-down list to use as potential long-tail keywords for your book.
Perhaps in this example, vampires and werewolves and vampires and witches might be good choices as your search terms.
You can keep searching for different words to find more search term suggestions that you can use.
Just remember that a one-word keyword will be highly competitive, so avoid them.
It is much better to choose long-tail keywords for your seven KDP keywords.
How to choose your Kindle categories for free
In the past, Amazon KDP offered a choice of browse categories that your could use as keywords to add additional categories to your books.
But unfortunately, this feature has now been removed by Amazon.
Amazon now only gives you the option to choose BISACS headings as categories in your KDP publishing settings for your book.
You can only choose two of these main header categories when you publish.
But you can have more categories added to your book. In fact, you can have up to ten for your Kindle ebook and your print version.
But how can you find these extra categories?
One way is to check competitive books on Amazon and note the categories attached to a book.
You can do this by looking at a book’s product details.
However, it only lists three categories, and only if the book ranks highly.
But I know this book has many more categories, and here’s how to find them.
All you need to do is go to Nerdy Book Girl’s terrific free Category Hunter tool to find all the categories associated with a book.
Just enter the ASIN or ISBN of a book, and click search.
And presto, you’ll discover all the categories for the book.
You can repeat the process for more books in your genre to discover many more categories you can add to your book.
When you are ready, you need to contact Amazon KDP and request the addition of your extra categories.
Always research your Amazon keywords and categories
By using the two methods above, you do not need to spend a cent on software or how-to ebooks.
You can get extra categories and find genuine KDP search keywords for your book.
All you need to do is carefully select your seven keywords and additional categories.
Then you will have your ebook best positioned for buyers to find.
You can also experiment, change, and refine your keywords and categories at any time.
All you need to do is change them in your KDP dashboard and re-publish your book.
So no, there is no Kindle keywords or Amazon category mystery.
Everything you need for your research is at your fingertips and for free.
Helping book buyers find your book on Amazon can improve your book sales.
The most crucial point is carefully selecting your Amazon categories and keyword phrases.
With these, you can increase your book’s discoverability.
If you can get your book in a high position for less competitive search terms, your book will be seen by many more potential book buyers.
Most importantly, they will have a genuine interest in your book’s theme or subject.
As far as self-publishing advice goes, researching and selecting keywords and categories is the most time-efficient and cost-effective way to promote your book.
Related reading: Amazon Keywords Character Limit Can Help You Improve Sales