Scroll through the full chronological listing of our articles to find the information you are looking for or perhaps topics that might interest you.
If you are looking for specific advice, try one of our categories from the main menu or use the search field at the top of the page.
Does PPC work for advertising ebooks? PPC (Pay per click) marketing, or paid search, is the most common form of advertising on the Internet. But how well does it work when it comes to selling ebooks? The leading players in PPC are Google, Facebook, and Twitter. Others, including Goodreads and Amazon AMS service, are both…
Does PPC For Advertising Ebooks Help Sell Books? Read More »
Is Amazon Kindle Unlimited worth it for authors? After twelve months, I probably have to say thank you, but no. Like all new ideas, it takes time to decide whether it works. But after trying it, here is my Kindle Unlimited review from a self-publishing author’s perspective. Does Kindle Unlimited fairly reward authors? The answer…
Is Kindle Unlimited Worthwhile For Self-Publishing Authors? Read More »
It’s time to exit Amazon KDP Select, and the rules changed! Those who read this blog will know that I believe Amazon is the first choice platform and retailer for self-published authors. It offers the best chance of gaining sales. Amazon KDP Select can give new authors a launching pad via free ebooks and, now,…
Amazon KDP Select Can Change Its Rules Without Giving You Notice Read More »
X (formerly Twitter) is excellent for author promotion, but does Twitter sell ebooks? It has become the go-to social media platform for self-published authors for many years. Perhaps this happened because both self-publishing and Twitter launched at roughly the same time. Although it has changed its name to X, I’ll use Twitter in this article,…
Does X (Twitter) Sell Ebooks? It Can Help But Probably Not Read More »
Most self-publishing platforms recommend adding a table of contents (TOC) to an ebook. Amazon’s Kindle Direct Publishing has a help page, Create a Table of Contents in Word. It explains that Amazon now insists on ebooks having a TOC and describes how to create one. However, if you use the automatic Microsoft Word function for a…
How To Add A Table Of Contents To An Ebook With Video Read More »
Where is Apple’s marketing for Apple Books? It’s awfully hard to find. How many emails do you receive from Amazon reminding you of the Kindle ebooks you have viewed? Lots? Like me, I’m sure you get emails from Goodreads too. The silent Apple But where’s Apple? When have you ever received anything that is promoting…
Apple Books Is Not Competing On Ebooks With Amazon Kindle Read More »
Before self-publishing, you need to know how to format an ebook in a Microsoft Word document. It has probably taken months, if not longer, to write your book’s manuscript. Due to this, your Word file is almost certainly full of erroneous styles, formatting errors, and different text or font formats. It is vital to remove these…
How To Format An Ebook In Microsoft Word – Video Tutorial Read More »
Self-publishing does very well in ebooks sales. But because of print-on-demand book quality, self-publishers will continue to lose out in print book sales. There is no doubt that self-publishing has stamped its authority and found its place in book publishing. It is winning on many fronts. However, its success has primarily come in the form…
Print On Demand Book Quality Can Restict Self-Publishers Read More »
Just Publishing Advice readers often ask for more information about how to embed links into text and images. This is an essential skill for authors because any form of book promotion requires good-looking links. In a previous post, I wrote about adding better-looking links. But it didn’t include a step-by-step process for how to embed…
How To Embed Links Into Text And Images – A Video Tutorial Read More »
Kindle Unlimited Edition Normalized Page Count (KENP) pays between $0.004 and $0.005 per page. But does Kindle Unlimited pay-per-page give a viable return for authors? If you are an author, your answer is probably going to be a resounding no. However, the reality is that Kindle Unlimited (KU) is proving very popular with Kindle ebook…
Does Kindle Unlimited Pay Per Page Pay Authors Fairly? Read More »
