Author Promotion

Yes, you can change your X (Twitter) username and screen name. Having a personal profile and a professional page on Facebook is smart marketing, but what about (X) Twitter? Do you have one account you use for personal and business? Would you like to choose another name that suits your professional profile now? Well, it is quite…

Before the Internet, ebooks, Amazon, and self-publishing, book reviewers were experienced newspaper literary journalists or literary critics. These reviews were always timed to perfection to coincide with the release of a new book. It was a decades-long and very controlled process by book publishers. Most major book publishers owned, and still do, one or more…

You probably have a blog. But would you like to earn more money for all your hard work? Selling books and earning royalties is what all authors want. But in the process of promoting your books, you may be missing out. You have an opportunity to earn more money which is relatively easy to do.…

Do you ever think about your book buyer demographics? When I write, I wander off into my own little imaginary world and have no thought at all about who my readers are or will be. Perhaps I should do it because my eclectic writing style is only fit for those who have a reading eye…

Criticism is to be expected if you write and self-publish. But how do you learn how to deal with criticism online? The one undeniable fact about writing and publishing books or expressing your opinion via a blog is that you will not be liked, appreciated, loved, or in some cases, even tolerated by some readers.…

Your author bio is everywhere. But you should avoid using weak words that can reduce the effectiveness of author bios. Poor vocabulary choices can diminish the value of your author’s image by using overused, trite, and hackneyed vocabulary. Choose powerful words in your bio to send the right message. It is vitally important in building…

Terrible one-star funny book reviews for your Kindle book are not as bad as you think. Call me a twisted masochist, but there is something perversely pleasurable that I adore about one-star bad book reviews. I have been fortunate enough to gain, mostly, wonderful feedback and positive reviews on Amazon from readers. But it never…

If you’re an aspiring or published author, you probably know that building an author platform helps you reach more readers and sell more books. But what exactly is an author platform, and how do you build one? The starting point is creating a blog or website, but there many more parts to it than that.…