Author Promotion

Author branding is the buzzword for creating a public image to brand yourself. For authors, especially new writers, it’s imperative that you promote yourself as an author and build a brand around your name. All too often, I see bios of authors that read, in total, Author of Tinkle Tom’s Adventures or similar. It says…

You don’t need to become an expert in Search Engine Optimization (SEO). However, some basic knowledge can help an author promote their books. You don’t need to take years learning how to optimise content for the web. However, keep in mind that millions of people use Google, Bing, and other search engines every day to…

“I hate writing my author bio!” It’s no secret, is it? Learning how to write an author bio takes a lot of effort for so few words. But you’re an author, so it shouldn’t be that difficult. An author bio should be original Authors and even freelance writers hate writing about themselves and usually resort…

Yes, you can change your X (Twitter) username and screen name. Having a personal profile and a professional page on Facebook is smart marketing, but what about (X) Twitter? Do you have one account you use for personal and business? Would you like to choose another name that suits your professional profile now? Well, it is quite…

Before the Internet, ebooks, Amazon, and self-publishing, book reviewers were experienced newspaper literary journalists or literary critics. These reviews were always timed to perfection to coincide with the release of a new book. It was a decades-long and very controlled process by book publishers. Most major book publishers owned, and still do, one or more…

You probably have a blog. But would you like to earn more money for all your hard work? Selling books and earning royalties is what all authors want. But in the process of promoting your books, you may be missing out. You have an opportunity to earn more money which is relatively easy to do.…

Criticism is to be expected if you write and self-publish. But how do you learn how to deal with criticism online? The one undeniable fact about writing and publishing books or expressing your opinion via a blog is that you will not be liked, appreciated, loved, or in some cases, even tolerated by some readers.…

Your author bio is everywhere. But you should avoid using weak words that can reduce the effectiveness of author bios. Poor vocabulary choices can diminish the value of your author’s image by using overused, trite, and hackneyed vocabulary. Choose powerful words in your bio to send the right message. It is vitally important in building…