Promote Your Book With Links You Probably Don’t Know About

Book Promotion Links

You can promote your book with links that are not only to your Amazon book page.

When you are promoting your Kindle book or paperback, you promote your book with links to your book on your website, blog, Facebook, Twitter, and many more sites.

The chances are that you are posting at least a few links to your book for potential readers every day, like all published authors.

But if you keep using a direct link to your book on Amazon, or your free Kindle ebooks, people are not going to react well to seeing the same Amazon link over and over again.

Promote your book with links

Good book promotion linking is all about including lots of variety.

If you can give readers alternative ways to discover your book, you have a much better chance of attracting their attention.

There are so many ways you can promote your book online.

But I will concentrate on the most popular sites where you can find and use links for your book to add much more diversity to your online book promotion.


Amazon Book Promotion Links


Perfect Book Covers

Amazon gives you a lot of promotional links, but you need to know where to find them.

Let’s start with a basic but very practical link.

Go to your book cover on your Amazon page, right-click and save your cover image. Why would you want to do this?

Because you probably have your cover in a large format, and it is unsuitable for sharing or adding to a website or blog.

When you download your cover from Amazon, it is sized at 333 x 500 px, which is perfect for use on social media, a blog post, and websites.

It has also been losslessly reduced, which means that it has been optimized to be as small a file as possible and is perfect for online use.

You don’t even need to save it because you can grab your optimized cover anytime you need it from Amazon.

how to promote a book on social media

Share your fantastic book review link

When you get a terrific review, wouldn’t it be great if you could share it without all the other reviews, which may not be so glowing?

Well, you can. It’s easy to learn how to link to an Amazon book review.

Go to your book page on Amazon and select a review you want to use.

Then click on the review’s title. This will open as a single review.

Once you are there, click on the ‘permalink‘ button, and you will have the URL in your browser’s address bar.

You can copy it to use to promote your fantastic review on your Facebook page or your author or book pages of your blog.

how to share a book review

book review link

Add a preview read and buy link to your blog or website

Would you like to add a preview read of your book on your website or blog with a buy this book button?

You can do it with a little Amazon code. But it’s not easy to find. Here it is.

Click on the ‘Embed‘ link below the price box on your Amazon book page. Now you can get the code to copy into your blog or website.

Once you add it, readers will see your book cover, the preview read, and buy and share buttons.

You have the choice between either a URL link or code for your site.

amazon book promotion link

amazon embed widget

An Amazon book bonus link

This link has two benefits.

It’s faster, and you might earn a little bit of extra money from your book sales.

You first need to apply to become a member of Amazon Associates.

It is Amazon’s affiliate marketing program. But you don’t need to do anything except enrolling for free and then set your Associates Stripe to show when you visit Amazon.

More particularly, you will use it to show your books on Amazon.

Once you set it up, you will see three different types of links you can use for your book promotion.

And money? You will earn a small percentage of sales made from your link.

Not only for your books but also for what people buy when they use your link to go to Amazon. It’s pocket money, but why not make what you can?

amazon associates for book promotion links

amazon associates for book promotion links 2

Facebook Promotion Links


Individual Facebook post URL

Did you know that you can use links to your posts on Facebook?

You can add or embed your Facebook posts into your sites or on social media posts.

But the link is really hidden from you. It’s the date that is your link!

Click on the date to get your post URL and copy it from your browser’s address bar.

facebook promotion link

facebook book promotion link

Embed a Facebook post on your site

To embed your Facebook post on your site or blog, click on the small arrow at the top of your post, and select ‘embed.’

You will then get the code to use on your website.

facebook embed book promotion link


Twitter Links


Finding the hidden Twitter links.

You can get links and embed codes from Twitter in a similar fashion to Facebook.

They are also a little less than obvious. With Twitter, you need to click on the time to get your URL link.

You will get a pop-up, and then copy your link into your browser’s address bar.

twitter book promotion links

twitter book promotion links 2

Embed a Twitter post.

Similar to Facebook again. Click on the ‘More‘ button, select ‘Embed Tweet,’ and you will get the pop-up with the code to add to your site.

twitter book promotion links 3

twitter book promotion links 4

Book Promotion Links Summary

On almost every social media platform, ebook retailer, or aggregator, there are free links that you can use for your book promotion, so do some digging.

The more ways you can find to share your book, the better your book promotion will be because it won’t be so one dimensional.

You need to keep your book buzz going, so finding various ways to do this is key to a successful book promotion strategy.

Did you know that you can also add links to an ebook? Find out how to create links in ebooks.

Your book promotion campaigns need to have variety. So always be on the lookout for places to submit your books, both free and paid.

You can’t always get the reach you need by always trying to promote your book for free.

Submit your book to your choice of book promotion sites. But be selective and choose a promotion service that will extend your book marketing well beyond your current reach.

Derek Haines

A Cambridge CELTA English teacher and author with a passion for writing and all forms of publishing. My days are spent writing and blogging, as well as testing and taming new technology.

Avatar for Derek Haines

16 thoughts on “Promote Your Book With Links You Probably Don’t Know About

  • Avatar for Fenella Ashworth
    November 21, 2019 at 11:39 am

    Thank you so much for this really helpful information, which I’m going to start to put into practice right away!

  • Avatar for Brian Nibley
    October 21, 2019 at 7:19 pm

    I don’t often comment anywhere online but I wanted to take the time to say thanks for this post. It took a while to find decent content that described how to do what I was looking for and I appreciate your blog here putting this together.

  • Avatar for Peter Bell
    October 5, 2019 at 9:26 pm

    Wow, you have been a tremendous help. I never would have monetised my site like this until I saw your post and I only came on it to see how I could better promote my book. Huge thanks.

  • Avatar for Oliver
    December 4, 2018 at 3:51 pm

    The Amazon embed link doesn’t appear, even when I try other browsers. Help!

    • Avatar for Derek Haines
      December 4, 2018 at 3:57 pm

      What blogging platform are you using? Some free platforms don’t accept iFrame HTML.

      • Avatar for Oliver
        December 4, 2018 at 4:02 pm

        Pardon me, I wasn’t clear. What I mean is the button to generate the embed code is nowhere to be found on the Amazon page for my books. It’s also curious that the other sharing links are located above the purchasing box.

        • Avatar for Derek Haines
          December 4, 2018 at 4:10 pm

          Okay. The embed link is only available if you have a Kindle version of your book. I will have to check if Amazon has changed this recently, or if I hadn’t noticed this before.

          • Avatar for Shantella Benson
            April 23, 2020 at 2:03 am

            None of my Kindle books have the link. Did I do something wrong?



            Every book I published is missing that embed link

            • Avatar for Derek Haines
              April 23, 2020 at 9:57 am

              I can see your problem. You should contact KDP support to ask to check your ebooks.

  • Avatar for Michelle
    January 7, 2018 at 12:03 am

    I love your post! So informative and easy to follow. You’re a wealth of information I desperately needed! Thank you! M. J. Umland

    • Avatar for Derek Haines
      January 7, 2018 at 9:25 am

      Happy to hear that you find out site of value, Michelle.

  • Avatar for Brad Graber
    June 23, 2017 at 5:07 pm

    Derek – you’ve done it again. Amazing post. Thanks. Brad

  • Avatar for P. J. Lazos
    November 25, 2016 at 2:00 pm

    Wow, terrific and helpful blog post. I am not a techie by nature and this stuff comes with some difficulty. Thanks for breaking it all down and sharing your knowledge, Derek. It’s much appreciated.

  • Avatar for Bette A. Stevens
    September 30, 2016 at 10:04 pm

    Thanks so much for this most helpful post! Sharing on Twitter & Pinterest

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